
Forging Success for Healthcare and Service-Based Businesses
Forge Global Advisory is a boutique consultancy that partners with healthcare organizations and service-based SMEs to drive operational clarity, strategic growth, and sustainable success. Our hands-on, data-driven approach delivers real-world solutions that transform businesses.
OUR SERVICES
Empowering Your Business
Discovery & Diagnostic Audits
A clear view of your operations and growth potential — with a tailored action plan to fix inefficiencies and unlock new opportunities.
Strategic Growth Initiatives
Our strategic growth initiatives are focused on unlocking business potential and enabling sustainable, scalable growth for healthcare organizations and service-based SMEs.
Retained Advisory and Fractional Leadership
Providing strategic guidance and hands-on leadership to help healthcare and service-based SMEs achieve sustainable success.
IT Innovation and Operational Integration
Project Integration aligns operational changes with IT upgrades to drive efficiency and reduce disruption in healthcare settings.
Business Turnarounds and Crisis Management
Stabilize, recover, and thrive with expert crisis intervention and strategic restructuring. We help businesses in distress regain control, optimize operations, and secure long-term success.
Expertise in Numbers
17+
Years of Industry Experience
30+
Successful Projects
100+
Satisfied Clients
50+
Industry Partners
About Us
Meet Our Expert Consultants
Lee Martin – Principal Consultant & Founder
Lee is a seasoned executive with over 17 years of experience leading and advising healthcare companies across the UK, US, and international markets. As the Founder of Forge Global Advisory and an active Board Advisor, Lee works closely with C-suite leaders, founders, investors, and small to medium-sized business owners to unlock growth, improve performance, and lead high-impact transformations. His expertise spans strategic turnarounds, scaling operations, and restructuring for long-term value creation. Known for his pragmatic leadership and commercial acumen, Lee brings a sharp, executive-level perspective shaped by years at the helm of complex, multi-site healthcare businesses.

Our Mission
At Forge Global Advisory, our mission is to help healthcare organisations, service-based SMEs, founders, and CEOs break out of old cycles and build bold, sustainable futures. We deliver practical, high-impact solutions that unlock growth, restore performance, and drive lasting transformation.
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Through hands-on advisory, strategic guidance, and a strong emphasis on mentoring and leadership coaching, we empower the people behind the business—not just the business itself. We partner with leaders ready to face reality, challenge assumptions, and move with purpose.
